Strategist and author Bob Gower recently published an article about the disconnect between “tech people” and “business people”. It’s an old problem: we’ve been talking for years about how tech and business are never quite in sync. They seem to speak different languages, have different expectations and different priorities. But Bob has a new take on the problem. He looks at the wall between tech and biz through the lens of Purpose. It’s a great read. You can check out his full article here: Aligning Purpose

If you like Aligning Purpose, here’s more of Bob’s work: